Case study Built by us
The DevRaxo launch film and sound identity
A launch film, vertical reels and an original sonic logo. The film we made to launch DevRaxo, cut for widescreen and vertical, with four short reels and an original music identity in 60, 15 and 5 second lengths.
- You own
- The code, from day one
- Status
- Built and run by us
- Services
- Creative production
A product we built and run ourselves, so every detail here is real.
The challenge
What needed solving.
A brand needs to sound like itself as much as look like itself. We needed a film and a sound that could be reused everywhere without ever sounding like anyone else.
The approach
What we did.
Each step below is something you can see and approve before the next begins.
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Story first
A single idea — you describe it, we ship it — told in the product’s own screens.
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Cut natively
A vertical launch film and four reels framed for the feed, not cropped from widescreen.
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An original sound
A nocturnal, sparse music identity made for the brand, with stings for logos and openings.
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Dialogue first
Music and effects duck under speech, so the message is always clear.
What was built
The deliverables.
- Launch film
- Four vertical reels
- 60, 15 and 5 second music cuts
- Logo and opening stings
- Brand bumper
Stack
- Motion design
- AI-assisted visuals
- ffmpeg
- Original score
The facts
Everything here is real.
This is a product we built and run ourselves, so every detail below can be checked.
- Formats
- 9:16 and 16:9
- Music
- 60 s, 15 s and 5 s cuts plus stings
- Reels
- Four
Services behind this
Want something like this?
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Launch films and motion
Product films, explainers and motion graphics, cut for every platform instead of letterboxed.
from £900 -
Social content and reels
A monthly set of reels, shorts and stills, each framed for its platform and on-brand.
from £800 -
Brand identity
A logo, colour, type and voice system you can actually apply — with guidelines your team can follow.
from £1,100
Start here
Want one like this? We will mock it up free.
Describe it in your own words. A person reads it, and for most projects you get a free mockup within one working day.