# Growth retainer

> A growth retainer is a monthly engagement where DevRaxo works through a prioritised backlog of improvements: conversion optimisation, search content and technical SEO, new automations and integrations, and creative. Work is chosen by expected impact, reported monthly, and scaled up or down as results justify.

- Area: [Care & growth](https://devraxo.com/services/care/)
- Price: from £490 per month. Scales with hours. Month-to-month after the first quarter.
- Timeline: Starts in the first week of the month
- Page: https://devraxo.com/services/care/growth-retainer/

## This is for you if
- Your system is live and you want it to keep getting better.
- You have a long list of ideas and no time to run them.
- You want evidence of impact, not a monthly invoice and silence.

## The problem
- **Launch is the starting line.** The first version proves the idea. The gains come from the improvements that follow.
- **The backlog never gets done.** Good ideas wait behind urgent work until they are stale.
- **No link between effort and results.** Retainers that report activity rather than outcomes are easy to cancel and hard to defend.

## How it works
1. **Set the numbers that matter.** Two or three measures — enquiries, conversion, time saved — agreed up front.
2. **Prioritise by impact.** A backlog ranked by expected effect and effort, reviewed together each month.
3. **Ship in small pieces.** Improvements released continuously and measured against the baseline.
4. **Report honestly.** A monthly note on what shipped, what moved the numbers and what did not.

## What you get
- Agreed success measures
- A ranked improvement backlog
- Monthly shipped work
- Search and conversion improvements
- New automations as justified
- Monthly impact report

## Questions
### What is included in the hours?
Design, development, content and analysis, whichever the backlog calls for. The mix is yours to steer each month.

### How do you measure success?
Against the measures agreed at the start, using your own analytics and CRM, so the numbers are not ours to mark.

### Can we pause?
Yes. After the first quarter the plan is month-to-month.

### Do you guarantee results?
No honest team can guarantee a number. We guarantee the process: transparent work, honest reporting and a focus on impact.
